Websites: your website is the shopfront of your business. So make sure it’s written professionally, gets your message across and has accurate spelling and grammar. I have written many websites including the 130+ page site, www.healthysoul.co.uk and www.releaseforlife.co.uk and www.echinacea.co.uk I have also written content for many companies and charities including Marie Curie Cancer Care, and Planet Organic.
Brochures: you may still find that a brochure is an effective marketing tool – ensure that it’s well-written and easy to understand. I have written brochures for numerous companies in manufacturing, business, and health.
Newsletters/ezines: a good way to keep in touch with customers, clients and prospects is to send out marketing newsletters either on email or in print. I write a monthly e-newsletter for Healthy Soul and has written many newsletters for clients in manufacturing and business.
Case studies: a very effective way of telling people how you work and what you can do for them. I have researched, interviewed for and written case studies for health articles, software developers (Powertec Systems and Consultancy), hardware manufacturers (Plantime, Hengstler Flextime), British Telecom, Human Assets (HR consultancy), Sema Group Consulting (management consultancy). Case studies can be written by telephone or personal interview.
Articles: Health articles, business articles, and many more. My portfolio consists of over 100 articles that have appeared in national newspapers (The Times, Daily Express, The Guardian), and consumer magazines (Good Housekeeping, Healthy, One Up, Junior, WI magazines, AXA PPP health magazine, and many more). See Portfolio.
Press releases: I ran Five PR for 15 years and had written numerous press releases on a variety of different subjects including: health and beauty, manufacturing, management consultancy, B2B, office equipment, time-recording systems. A tailor-made service is offered to suit your requirements – big or small.